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The Minn Kota Endura Max Freshwater has the power of Digital Maximizer which controls and optimizes power to extend battery life up to five times longer on a single charge and to reduce damaging heat. Dial in on exact speed for better boat control with the variable speed control. The convenient gauge on top of the motor tells you just how much longer you got. The ergonomical 6″telescoping handle provides confortable easy steering. The power prop delivers extra power to help you push through heavy vegetation. The lever lock bracket delivers a rock-solid mount that is stronger than conventional brackets. Special composite materials resist flexing warping and UV damage. Cool quiet power has extra large windings and commutators dissipate heat resulting in cooler operation. So you get more time on the water and more time to catch fish.