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To reinvent the automotive wheel through designing and handcrafting high strength-to-weight-ratio racing wheels for motorsports. From drag racing Indy Baja to the establishment of hot rod builds and high performance muscle cars American Racing has remained one of the most iconic brands in the automotive industry. Today the brand continues to drive all facets of American influenced motorsports. It’s passion driven by those who are constantly evolving America’s influence on motorsports. Vintage Hot Rods Muscle V8 and all American established racing disciplines. American Racing is truly an icon and is the wheel of choice for all aspects of American influenced performance and custom automotive wheels.