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Swatch was founded in 1983 by Ernst Thomke Elmar Mock and Jacques Mller. The brand was built in response to the quartz crisis of the 1970s. The majority of the brands watches use precise and reliable quartz movements ensuring that they are affordable and high-quality. Swatch create fun colourful and budget-friendly timepieces in a huge variety of styles. There is a perfect Swatch model for everyone due to the brands large portfolio with a multitude of designs. Core Features of Swatch Watches: Swatch are famous for their fun and colourful designs. The watches tend to be bold statement pieces. The brand creates high-quality yet very affordable timepieces. Swatch watches are all powered by precise and reliable movements. The majority of the brands watches are powered by a quartz movement but some are powered by automatic movements. The watches all have a level of water-resistance that makes them suitable and practical for everyday wear. Model Specifications SO31W106: This watch features a grey dial with a multicoloured design of various shapes. The dial features white hour minute and second hands. A white bioceramic case frames the dial. It measures 34mm in diameter and 8.75mm in thickness. The watch is powered by a quartz movement. This model is splash resistant and should not be submerged in water. This watch is fastened using a white strap that is made from biosourced material. It fastens with a pin buckle.